For 44 years, a combination of missed penalties, dismissals, broken metatarsals and Godly intervention have all conspired to deny England fans another World Cup victory.

Now, more than ever, the time has come to BELIEVE.

Show your support for England with our iconic ‘Believe’ mug and DVD gift set.  Settle down with a brew and remind yourself of glories past by watching one of the most memorable football games of all time when England beat West Germany to win the World Cup in 1966.  Follow the thrilling action which led to that famous sports commentary – ‘they think it’s all over…it is now’!

2010. England.  Believe.