Super7 started as a magazine about vintage Japanese toys and was regularly published until 2007. After the success of their magazine, a store opened up in San Francisco in 2004. In that same year, they debuted their first original toy line: The Neo-Kaiju Project mini-figure set. A year later their first original vinyl figure ‘The Ghostfighter’ was introduced. From 2015 onwards they have gone from strength to strength, with retro and classic collectible toy ranges from the 80’s their forte.